I happened to run into this site Flowing Data, which looks like it takes on some interesting mapping ideas. They have two projects which show the spread of WalMart and Target across the country. Comparing them shows some interesting decisions in their spread; it seems like Walmart moved outwards from it's initial base in Arkansas and saturated new markets, whereas Target aimed to go to mostly any major market in the Midwest before expanding outward. Click below for each project:
Walmart
Target
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